Month: August 2008

Scooby-Doo!
Franchise logo since 1997
Created by	Joe Ruby Ken Spears
Original work	Scooby-Doo, Where Are You! (1969–70)
Owner	Warner Bros.
Years	1969–present
Print publications
Comics	see List of comics
Films and television
Film(s)	see List of films
Television series	see List of television series
Television special(s)	see List of specials
Television short(s)	see List of TV shorts
Games
Video game(s)	see List of video games
Audio
Soundtrack(s)	The Ultimate Collection Scooby-Doo
Official website
Official website

Scooby-Doo is an American media franchise owned by Warner Bros. Entertainment and created in 1969 by writers Joe Ruby and Ken Spears through their animated series, Scooby-Doo, Where Are You!, for Hanna-Barbera (which was absorbed into Warner Bros. Animation in 2001). The series features four teenagers: Fred Jones, Daphne Blake, Velma Dinkley, and Shaggy Rogers, and their talking Great Dane named Scooby-Doo, who solve mysteries involving supposedly supernatural creatures through a series of antics and missteps, while traveling using a brightly colored van called the "Mystery Machine".^[1] The franchise has several live-action films and shows.

Scooby-Doo was originally broadcast on CBS from 1969 to 1976, when it moved to ABC. ABC aired various versions of Scooby-Doo until canceling it in 1986, and presented a spin-off featuring the characters as children called A Pup Named Scooby-Doo from 1988 until 1991. Two Scooby-Doo reboots aired as part of Kids' WB on The WB and its successor The CW from 2002 until 2008. Further reboots were produced for Cartoon Network beginning in 2010 and continuing through 2018. Repeats of the various Scooby-Doo series are frequently broadcast on Cartoon Network's sister channel Boomerang in the United States and other countries. The most recent Scooby-Doo series, Scooby-Doo and Guess Who?, premiered on June 27, 2019, as an original series on Boomerang's streaming service and later HBO Max.

In 2013, TV Guide ranked Scooby-Doo the fifth-greatest TV cartoon of all time.^[2]

Development[edit]

In 1968, parent-run organizations, particularly Action for Children's Television (ACT), began protesting what they perceived as excessive violence in Saturday-morning cartoons.^[3] Most of these shows were Hanna-Barbera action cartoons such as Space Ghost, The Herculoids, and Birdman and the Galaxy Trio, and virtually all of them were canceled by 1969 because of pressure from the parent groups.^[4] Members of these watch groups served as advisers to Hanna-Barbera and other animation studios to ensure that new programs would be safe for children.

Fred Silverman, an executive for daytime programming at CBS, was then looking for a show that would both revitalize his Saturday-morning line and please the watch groups. The result was The Archie Show from Filmation, based on Bob Montana's teenage humor comic book Archie. Also successful were the musical numbers The Archies performed during each program (one of which, "Sugar, Sugar", was the most successful Billboard number-one hit of 1969). Eager to build upon this success, Silverman contacted producers William Hanna and Joseph Barbera about creating another show based on a teenage rock group, this time featuring teens who solved mysteries between gigs. Silverman envisioned the show as a cross between the popular I Love a Mystery radio serials of the 1940s and the Archie characters or the popular early 1960s television series The Many Loves of Dobie Gillis.^[5]

After attempting to develop his version of the show, called House of Mystery,^[6] Barbera, who developed and sold Hanna-Barbera shows while Hanna produced them,^[6] passed the task along to story writers Joe Ruby and Ken Spears, as well as artist/character designer Iwao Takamoto. Their treatment, based in part on The Archie Show, was titled Mysteries Five and featured five teenagers: Geoff, Mike, Kelly, Linda, and Linda's brother W.W., along with their bongo-playing dog, Too Much, who collectively formed the band Mysteries Five. When The Mysteries Five were not performing at gigs, they were out-solving spooky mysteries involving ghosts, zombies, and other supernatural creatures. Ruby and Spears were unable to decide whether Too Much would be a large cowardly dog or a small feisty one.^[6] When the former was chosen, Ruby and Spears wrote Too Much as a Great Dane but revised the dog character to a large sheepdog (similar to the Archies' sheepdog, Hot Dog) just before their presentation to Silverman, as Ruby feared the character would be too similar to the comic strip character Marmaduke.^[6] Silverman rejected their initial pitch, and after consulting with Barbera on next steps, got Barbera's permission to go ahead with Too Much being a Great Dane instead of a sheepdog.^[6][7]

During the design phase, lead character designer Takamoto consulted a studio colleague who was a breeder of Great Danes. After learning the characteristics of a prize-winning Great Dane from her, Takamoto proceeded to break most of the rules and designed Too Much with overly bowed legs, a double chin, and a sloped back, among other abnormalities.^[8][9]

Ruby and Spears' second pass at the show used Dobie Gillis as the template for the teenagers rather than Archie. The treatment retained the dog Too Much, while reducing the number of teenagers to four, removing the Mike character and retaining Geoff, Kelly, Linda, and W.W.^[7] As their personalities were modified, so were the characters' names: Geoff became "Ronnie"^[10]—later renamed "Fred" (at Silverman's behest),^[11] Kelly became "Daphne", Linda "Velma", and W.W. "Shaggy". The teens were now based on four teenage characters from The Many Loves of Dobie Gillis: Dobie Gillis, Thalia Menninger, Zelda Gilroy and Maynard G. Krebs, respectively.^[6][12][13]

The revised show was re-pitched to Silverman, who liked the material but, disliking the title Mysteries Five, decided to call the show Who's S-S-Scared?^[14] Silverman presented Who's S-S-Scared? to the CBS executives as the centerpiece for the upcoming 1969–70 season's Saturday-morning cartoon block. CBS president Frank Stanton felt that the presentation artwork was too scary for young viewers and, thinking the show would be the same, decided to pass on it.^[7][14]

Now without a centerpiece for the upcoming season's programming, Silverman had Ruby, Spears, and the Hanna-Barbera staff revise the treatments and presentation materials to tone down the show and better reflect its comedy elements. The rock band element was dropped, and more attention was focused on Shaggy and Too Much. According to Ruby and Spears, Silverman was inspired by Frank Sinatra's scat "doo-be-doo-be-doo" at the end of his recording of "Strangers in the Night" on a red-eye flight to one of the development meetings, and decided to rename the dog "Scooby-Doo" and retitled the show Scooby-Doo, Where Are You!^[7][15] The revised show was re-presented to CBS executives, who approved it for production.

CBS years (1969–76)[edit]

Scooby-Doo, Where Are You![edit]

The first episode of Scooby-Doo, Where Are You! "What a Night for a Knight" debuted on the CBS network Saturday, September 13, 1969, at 10:30 AM Eastern Time. The original voice cast featured Don Messick as Scooby-Doo, Casey Kasem as Shaggy, Frank Welker as Fred, actress Nicole Jaffe as Velma, and Indira Stefanianna as Daphne.^[16] Scooby's speech patterns closely resembled an earlier cartoon dog, Astro from The Jetsons (1962–63), also voiced by Messick.^[1] Seventeen episodes of Scooby-Doo Where Are You! were produced in 1969–70. The series theme song was written by David Mook and Ben Raleigh, and performed by Larry Marks.

Each of these episodes features Scooby and the four teenage members of Mystery, Inc.—Fred, Shaggy, Daphne, and Velma—arriving at a location in the Mystery Machine, a van painted with psychedelic colors and flower power imagery. Encountering a purportedly supernatural monster terrorizing the local populace, such as a ghost, they decide to investigate. The kids split up to look for clues and suspects, while being chased at turns by the monster. Eventually, the kids come to realize the paranormal activity is actually an elaborate hoax, and—often with the help of a Rube Goldberg-like trap designed by Fred—they capture the creature suit-wearing villain and unmask him or her. Revealed usually as a flesh and blood crook who used the costume to cover up their crimes, the villain is arrested and taken to jail, often with the catchphrase "if it weren't for those pesky/meddling kids". A few times though, the "villain" turns out to be innocent, such as a haywire robot or the owner disguised to scare away thieves. ^[17]

Scheduled opposite another teenage mystery-solving show, ABC's The Hardy Boys, Scooby-Doo became a ratings success, with Nielsen ratings reporting that as many as 65% of Saturday-morning audiences were tuned in to CBS when Scooby-Doo was being broadcast.^[6][7] The show was renewed for a second season in 1970, for which eight episodes were produced. Seven of the second-season episodes featured chase sequences set to bubblegum pop songs recorded by Austin Roberts,^[18] who also re-recorded the theme song for this season. With Stefanianna Christopherson having married and retired from voice acting, Heather North assumed the role of Daphne, and she continued to voice the character until 1997.^[19]

The TV influences of I Love a Mystery and Dobie Gillis were apparent in the first episode. Of the similarities between the Scooby-Doo teens and the Dobie Gillis teens, the similarities between Shaggy and Maynard are the most noticeable; both characters share the same beatnik-style goatee, similar hairstyles, and demeanors.^[6] The core premise of Scooby-Doo, Where Are You! was also similar to Enid Blyton's Famous Five books. Both series featured four youths with a dog, and the Famous Five stories often revolved around a mystery which invariably turned out not to be supernaturally based, but simply a ruse to disguise the villain's true intent.

The role of each character was strongly defined in the series: Fred is the leader and the determined detective, Velma is the intelligent analyst, Daphne is danger-prone, Shaggy is a coward more motivated by hunger than any desire to solve mysteries, and Scooby is similar to Shaggy, save for a Bob Hope-inspired tendency towards temporary bravery.^[7] Later versions of the show made slight changes to the characters' established roles, such as showing the Daphne in 1990s and 2000s Scooby-Doo productions as knowing many forms of karate and having the ability to defend herself, and reducing her tendency towards being kidnapped.

Scooby-Doo itself influenced many other Saturday-morning cartoons of the 1970s. During that decade, Hanna-Barbera and its rivals produced several animated programs also featuring teenage detectives solving mysteries with a pet or mascot of some sort, including Josie and the Pussycats (1970–71), The Funky Phantom (1971–72), The Amazing Chan and the Chan Clan (1972–73), Speed Buggy (1973–74), Goober and the Ghost Chasers (1973–74), Jabberjaw (1976–78), and Captain Caveman and the Teen Angels (1977–80).^[20]

The New Scooby-Doo Movies[edit]

In the fall of 1972, new one-hour episodes under the title The New Scooby-Doo Movies were created; each episode featuring a real or fictitious guest star helping the gang solve mysteries, including characters from other Hanna-Barbera series such as Harlem Globetrotters, Josie and the Pussycats and Speed Buggy, the comic book characters Batman and Robin (adapted into their own Hanna-Barbera series, Super Friends, a year later), and celebrities such as Sandy Duncan, The Addams Family, Cass Elliot, Phyllis Diller, Don Knotts and The Three Stooges. Hanna-Barbera musical director Hoyt Curtin composed a new theme song for this series, and Curtin's theme remained in use for much of Scooby-Doo's original broadcast run. After two seasons and 24 episodes of the New Movies format from 1972 to 1973, CBS began airing reruns of the original Scooby-Doo, Where Are You! series until its option on the series expired in 1976.^[6]

ABC years (1976–91)[edit]

The Scooby-Doo Show and Scooby's All-Star Laff-A-Lympics[edit]

Now president of ABC, Fred Silverman made a deal with Hanna-Barbera to bring new episodes of Scooby-Doo to the ABC Saturday-morning lineup, where the show went through almost yearly lineup changes. For their 1976–77 season, 16 new episodes of Scooby-Doo were joined with a new Hanna-Barbera show, Dynomutt, Dog Wonder, to create The Scooby-Doo/Dynomutt Hour (the show became The Scooby-Doo/Dynomutt Show when a bonus Scooby-Doo, Where Are You! rerun was added to the package in November 1976). Joe Ruby and Ken Spears, now working for Silverman as supervisors of the ABC Saturday-morning programs, returned the program to its original Scooby-Doo, Where Are You! format, with the addition of Scooby's dim-witted country cousin Scooby-Dum, voiced by Daws Butler, as a recurring character.^[6] The voice cast was held over from The New Scooby-Doo Movies save for Nicole Jaffe, who retired from acting in 1973. Pat Stevens took over her role as the voice of Velma.

Then Joe Ruby and Ken Spears left again to start their own studio in 1977 as competition for Hanna-Barbera.^[21] They would remain away for the rest of the 1980s.

For the 1977–78 season, The Scooby-Doo/Dynomutt Show became the two-hour programming block Scooby's All-Star Laff-A-Lympics (1977–78) with the addition of Laff-a-Lympics and Captain Caveman and the Teen Angels. In addition to eight new episodes of Scooby-Doo and reruns of the 1969 show, Scooby-Doo also appeared during the All-Star block's Laff-a-Lympics series, which featured 45 Hanna-Barbera characters competing in Battle of the Network Stars-esque parodies of Olympic sporting events. Scooby was seen as the team captain of the Laff-a-Lympics "Scooby-Doobies" team, which also featured Shaggy and Scooby-Dum among its members.

Scooby's All-Star Laff-a-Lympics was retitled Scooby's All Stars for the 1978–79 season, reduced to 90 minutes when Dynomutt was spun off into its own half-hour and the 1969 reruns were dropped. Scooby's All-Stars continued broadcasting reruns of Scooby-Doo from 1976 and 1977, while new episodes of Scooby-Doo aired during a separate half-hour under the Scooby-Doo, Where Are You! banner. After nine weeks, the separate Where Are You! broadcast was cancelled, and the remainder of the 16 new 1978 episodes debuted during the Scooby's All-Stars block.^[22] The 40 total Scooby-Doo episodes produced from 1976 to 1978 were later packaged together for syndication as The Scooby-Doo Show, under which title they continue to air.

Scooby-Doo and Scrappy-Doo[edit]

The Scooby-Doo characters first appeared outside of their regular Saturday-morning format in Scooby Goes Hollywood, an hour-long ABC television special aired in prime time on December 13, 1979. The special revolved around Shaggy and Scooby attempting to convince the network to move Scooby out of Saturday morning and into a prime-time series, and featured spoofs of then-current television series and films such as Happy Days, Superman: The Movie, Laverne & Shirley and Charlie's Angels.

In 1979, Scooby's tiny nephew Scrappy-Doo was added to both the series and the billing, in an attempt to boost Scooby-Doo's slipping ratings.^[23] The 1979–80 episodes, aired under the new title Scooby-Doo and Scrappy-Doo as an independent half-hour show, succeeded in regenerating interest in the show. Lennie Weinrib voiced Scrappy in the 1979–80 episodes, with Don Messick assuming the role thereafter.^[23] Marla Frumkin replaced Pat Stevens as the voice of Velma mid-season.

Scooby-Doo and Scrappy-Doo shorts[edit]

As a result of Scooby-Doo and Scrappy-Doo's success, the entire show was overhauled in 1980 to focus more upon Scrappy-Doo. At this time, Scooby-Doo started to walk and run anthropomorphically on two feet more often, rather than on four like a normal dog as he did previously. Fred, Daphne, and Velma were dropped from the series, and the new Scooby-Doo and Scrappy-Doo format now consisted of three seven-minute comedic adventures starring Scooby, Scrappy, and Shaggy instead of one half-hour mystery. Most of the supernatural villains in the seven-minute Scooby and Scrappy cartoons, who in previous Scooby series had been revealed to be human criminals in costume, were now real within the context of the series.

This version of Scooby-Doo and Scrappy-Doo first aired from 1980 to 1982 as part of The Richie Rich/Scooby-Doo Show, an hour-long program also featuring episodes of Hanna-Barbera's new Richie Rich cartoon, adapted from the Harvey Comics character. From 1982 to 1983, Scooby-Doo and Scrappy-Doo were part of The Scooby-Doo/Scrappy-Doo/Puppy Hour, a co-production with Ruby-Spears Productions which featured two Scooby and Scrappy shorts, a Scrappy and Yabba-Doo short featuring Scrappy-Doo and his Western deputy uncle Yabba-Doo, and The Puppy's New Adventures, based on characters from a 1977 Ruby-Spears TV special. Despite the popularity, this was negatively hated by fans for how it dropped the mystery format and other main characters like Fred, Daphne, and Velma.

Beginning in 1980, a half-hour of reruns from previous incarnations of Scooby-Doo were broadcast on ABC Saturday mornings in addition to first-run episodes. Airing under the titles Scooby-Doo Classics, Scary Scooby Funnies, The Best of Scooby-Doo, and Scooby's Mystery Funhouse, the rerun package remained on the air until the end of the 1986 season.^[24]

The New Scooby and Scrappy-Doo Show[edit]

Scooby-Doo was restored to a standalone half-hour in 1983 with The New Scooby and Scrappy-Doo Show in 1983, which comprised two 11-minute mysteries per episode in a format reminiscent of the original Scooby-Doo, Where Are You! mysteries. Heather North returned to the voice cast as Daphne, who in this incarnation solved mysteries with Shaggy, Scooby, and Scrappy while working undercover as a reporter for a teen magazine.

This version of the show lasted for two seasons, with the second season airing under the title The New Scooby-Doo Mysteries. The 1984–85 season episodes featured semi-regular appearances from Fred and Velma, with Frank Welker and Marla Frumkin resuming their respective roles for these episodes.

The 13 Ghosts of Scooby-Doo[edit]

1985 saw the debut of The 13 Ghosts of Scooby-Doo, which featured Daphne, Shaggy, Scooby, Scrappy, and new characters Flim-Flam (voiced by Susan Blu)^[25] and Vincent Van Ghoul (based upon and voiced by Vincent Price) traveling the globe to capture "thirteen of the most terrifying ghosts upon the face of the earth." The final first-run episode of The 13 Ghosts of Scooby-Doo aired in December 1985, and after its reruns were removed from the ABC lineup the following March, no new Scooby series aired on the network for the next two years.

A Pup Named Scooby-Doo[edit]

Hanna-Barbera reincarnated the original Scooby-Doo, Where Are You! cast as elementary school students (a common trope in 1980s children's TV) for a new series titled A Pup Named Scooby-Doo, which debuted on ABC in 1988. A Pup Named Scooby-Doo was an irreverent re-imagining of the series, heavily inspired by the classic cartoons of Tex Avery and Bob Clampett, and eschewed the realistic aesthetic of the original Scooby series for a more Looney Tunes-like style, including an episode where Scooby-Doo's parents show up and reveal his real name to be "Scoobert". At the same time, the series returned to its original formula in that the group unmasked human villains in costume, as opposed to the supernatural monsters of the early to mid-1980s. The series also established "Coolsville" as the name of the gang's hometown; this setting was retained for several of the later Scooby productions. The retooled show was a success, remaining in production for four seasons and on ABC's lineup until 1991.

A Pup Named Scooby-Doo was developed and produced by Tom Ruegger, who had been the head story editor on Scooby-Doo since 1983. Following the first season of A Pup Named Scooby-Doo, Ruegger and much of his unit defected from Hanna-Barbera to Warner Bros. Animation to develop Steven Spielberg Presents Tiny Toon Adventures and later Animaniacs, Pinky and the Brain, and Freakazoid!.^[25]

Kids' WB years (2002–08)[edit]

What's New, Scooby-Doo?[edit]

In 2002, following the successes of the Cartoon Network reruns, the direct to video franchise, and the first feature film, Scooby-Doo returned to Saturday morning for the first time in a decade with What's New, Scooby-Doo?, which aired on Kids' WB from 2002 until 2006. Produced by Warner Bros. Animation, the show follows the format of the original series but places it in the 21st century, featuring a heavy promotion of modern technology (computers, DVD, the Internet, cell phones) and culture.

Beginning with this series, Frank Welker took over as Scooby's voice actor, while continuing to provide the voice of Fred as well. Casey Kasem returned as Shaggy, on the condition that the character be depicted as a vegetarian like Kasem himself.^[26] Grey DeLisle continued to voice Daphne, and former Facts of Life star Mindy Cohn voiced Velma. The series was produced by Chuck Sheetz, who had worked on The Simpsons.

Shaggy & Scooby-Doo Get a Clue![edit]

In September 2006 a new show entitled, Shaggy & Scooby-Doo Get a Clue!, debuted on The CW's Kids' WB Saturday-morning programming block. In the new premise, Shaggy inherits money and a mansion from an uncle, an inventor who has gone into hiding from villains trying to steal his secret invention. The villains, led by "Dr. Phibes" (based primarily upon Dr. Evil from the Austin Powers series, and named after Vincent Price's character from The Abominable Dr. Phibes), then use different schemes to try to get the invention from Shaggy and Scooby, who handle the plots alone. Fred, Daphne, and Velma are normally absent, but do make appearances at times to help. The characters were redesigned and the art style revised for the new series. Scott Menville voiced Shaggy in the series, with Casey Kasem appearing as the voice of Shaggy's Uncle Albert. Shaggy & Scooby-Doo Get a Clue! ran for two seasons on The CW.

Cartoon Network and Boomerang years (2010–2021)[edit]

Scooby-Doo! Mystery Incorporated[edit]

The next Scooby series, Scooby-Doo! Mystery Incorporated, premiered on Cartoon Network on April 5, 2010.^[27] The first Scooby series produced for cable television, Mystery Incorporated is a reboot of the franchise, re-establishing the characters' relationships, personalities, and locations, and expanding their world to feature their parents, high school, and neighbors. The series also borrowed pieces from many parts of Scooby-Doo's long history, as well as characters and elements of other Hanna-Barbera shows to form its back story and the bases of some of its episodes. Matthew Lillard was brought over from the live-action theatrical series as the new voice of Shaggy, while Welker, Cohn, and DeLisle continued in their respective roles. Patrick Warburton, Linda Cardellini, Lewis Black, Vivica A. Fox, Gary Cole, Udo Kie